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Toy Aid raised over £140,000!

toy aid

We were very proud to be a part of the Toy Aid initiative in June 2020. 

Toy Aid was created to raise money for charities that support disadvantaged children, young people and their families, who found themselves particularly vulnerable during the recent pandemic.

Interplay, amongst other companies throughout the toy and licensing industry, supported Toy Aid via monies from the sale of ‘Toy Aid-able’ toys, video games and entertainment products as well as licensing fees and business services.

Toy Aid campaign raised £143,075 as part of Global’s Make Some Noise, the registered charity of Global Media Group.